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Glocal: Aligning Cultural Insights with a Global Brand

While quickly making my way up the Delta Medallion program, I get the amazing opportunity to see some great things, talk to some interesting people, and think about how brands interact with consumers all around the world. It’s amazing how different the world is and how varying the cultural dissimilarities. As digital and social continue [...]

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Search+ Social Converging Means More Than You Think

The Interwebs are aflutter with the launch of Search+ (your world) from Google with discussions around unfair competitive advantages, stabs at Facebook, evolution of search, etc… I believe it’s a move that is the start of a new platforms, new behaviors, and new horizons for both users and marketers. Regardless of your thoughts about the [...]

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Technology is Great. But Don’t Over-commit

If you’re like me and you didn’t make the trip to Las Vegas this week, you have been plastered to the live CES coverage to see what new technologies are being announced, being demonstrated, and the reactions to industry pundits as to the next big thing. We’re seeing everything from voice-activated TVs, uber thin mobile [...]

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Here’s to 2012!

2011 brought some amazing things in the tech, digital, social, mobile, brand world. We witnessed Siri take our imaginations by storm; we saw Twitter spike in relevance; Digital spend skyrocketed while showing true ROI; A sense of community and sharing propelled offers and applications. We have been pushing through this digital world with analog blinders [...]

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digital morning

The Startup that Never Started

The glamor of the Tech Startup life has been appealing to me since the beginning of mainstream Internet. The idea of creating the next Google or developing a killer mobile app to sell for millions is a dream that continues to pop into my mind on a relatively frequent basis. Always starting ideas and brainstorming [...]

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Technology - Solve First

Solve First, Then Ship

There is a lot of Technology discussion happening today with the launch of Google+, the Twitter guys revamping Obvious, and Zynga’s imminent IPO, a day that could make anyone reach for a beer with a sense of overwhelm. While our first instinct is to jump on the bandwagon and launch our own technologies or adopt [...]

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Philadelphia

Mobile is My Time Machine

Yesterday I had the awesome opportunity to go to Philadelphia for the first time ever. An amazing city; rich with history and stories. I stumbled around for about 4 hours, combing the historic district mainly, walking by Betsy Ross’s house, Ben Franklin’s grave, the Liberty Bell. While being excited about walking the footsteps of our [...]

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