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Hashtag #Fail

Super Bowl | Hashtag #FAILs

Some said that this year’s Super Bowl was going to be the “Year of the Hashtag” which was something that I was fairly excited about. Something about real-time, individual interaction coupled with Mass reach is something that is such a great opportunity but hasn’t really been harnessed to its fullest possibility. However, the Super Bowl [...]

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Super Bowl Commercial Digital Integration | Live Blog

Some people watch the Super Bowl for the game. Some watch for the Halftime show. Some watch for the commercials. We watch for the Digital Integration of those commercials. With so much opportunity at our finger tips, we want to make sure brands know what works and how to expand and scale on campaigns. Our [...]

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